Digital Marketing Manager

Job title:

Digital Advertising and marketing Supervisor

Firm

WS Audiology

Job description

HearCanada, a division of WSAudiology, bolsters a world-class staff of listening to care pioneers who share a ardour for offering Great Sound for All. With 60% of the Canadian inhabitants experiencing a kind of listening to well being challenge in 2021, our groups are enthusiastic about offering an distinctive consumer expertise by means of their listening to journey, going above and past to offer related and significant options.What it’s all about:We’re searching for a extremely skilled and results-driven Digital Advertising and marketing Supervisor with a powerful background within the listening to healthcare business. On this function, you may be accountable for defining and executing digital advertising and marketing methods, campaigns, and initiatives to assist the achievement of total gross sales targets and development. This full-time, everlasting alternative could be a hybrid function primarily based out of our Head Workplace in Burlington, ON with the expectation of two days per week in-office.What we give you:

• Aggressive compensation bundle
• Complete, employer-funded advantages bundle
• RRSP program + employer match
• Paid trip and private days
• Training help program
• Annual well being & wellness profit program
• Mentorship and improvement alternatives

What you’ll do:

• Handle core B2C digital advertising and marketing channels and actions together with web site improvement/content material administration, paid media, social platforms, e mail, and automation
• Develop and execute methods for conversion-focused digital advertising and marketing ways throughout channels and goal audiences
• Handle digital model channel execution together with e mail, social, paid media (company), web site and any new channels
• Flip idea into an built-in digital advertising and marketing campaigns that meet enterprise targets and aims
• Put together and current built-in digital advertising and marketing plans to executives clearly defining the consumer journey, focusing on and KPIs
• Assist strategic digital advertising and marketing planning to drive development for on-going advertising and marketing initiatives and product launches
• Present thought management and digital greatest practices to the general advertising and marketing staff round marketing campaign communications, viewers focusing on by means of digital channels
• Analyze marketing campaign efficiency, assessing KPIs and ROI
• Present analytic reporting from digital channels with insights and suggestions to key inner stakeholders
• Aggressive analysis for enlargement of digital channels and optimization ensuing elevated conversion
• Work with inner groups and model to assist advertising and marketing initiatives
• Participates within the sharing of marketing campaign studying for greatest apply definition all through the higher WS Audiology US and World advertising and marketing communities

What we’re in search of:

• Training: Bachelor’s diploma in advertising and marketing, Enterprise Administration, or a associated subject
• Expertise: Minimal of 5 years of expertise in digital advertising and marketing, with desire to the listening to business
• Strategic mindset: Confirmed capacity to develop and implement advertising and marketing methods that align with enterprise aims and drive outcomes. Expertise in analyzing market developments and shopper insights to tell decision-making
• Management expertise: Sturdy management and staff administration talents, with a observe file of efficiently main and growing advertising and marketing groups. Wonderful communication, collaboration, and interpersonal expertise
• Expertise in Sitecore CMS, warmth mapping instruments (Sizzling Jar), Unbounce, Meta adverts, Google Enterprise and Google Analytics
• Create touchdown pages and arrange back-end connection between paid digital campaigns, focusing on, analytics and knowledge monitoring
• Gentle expertise: collaboration between departments, sturdy interpersonal expertise, maturity, endurance and good judgement, entrepreneurial angle, and a very good downside solver

This can be a difficult and rewarding alternative for an skilled digital advertising and marketing skilled to make a big influence inside the listening to business. When you’ve got a ardour for advertising and marketing, a strategic mindset, and a powerful background in listening to well being care, we’d like to see your utility for the Digital Advertising and marketing Supervisor!HearCANADA and WSAudiology are dedicated to honest and accessible employment practices, and we welcome and encourage functions from candidates with disabilities. Lodging can be found on request for candidates happening in all points of the choice course of.

Anticipated wage

Location

Burlington, ON

Job date

Wed, 20 Mar 2024 00:11:25 GMT

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