Publicis Groupe
Job title:
Sr. Copywriter
Company
Publicis Groupe
Job description
Company DescriptionPublicis is an omni-channel communications agency with over 600 employees across our Canadian operations. The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise. Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program. With a strong, active and familial culture, Pub United is the agency’s social club, hosting events as wide reaching as Curling, Trivia Nights and more.Job DescriptionWe are seeking a talented and experienced Senior Copywriter with strong conceptual skills and a proven track record in crafting persuasive B2B content. The ideal candidate will have extensive experience writing for video, print, emails, and social media posts, ideally within the medical device industry. If you are a strategic thinker with a flair for creating compelling narratives and a deep understanding of B2B marketing, we want to hear from you.
- Develop and execute creative concepts for B2B marketing campaigns targeting the medical device sector.
- Write clear, persuasive, and engaging copy for various channels, including video, print, email, and social.
- Collaborate with art directors, designers, and other team members to ensure cohesive and impactful messaging.
- Edit and proofread copy to ensure accuracy, consistency, and adherence to brand guidelines.
- Present creative concepts and campaigns to clients, effectively communicating the strategic rationale behind your work.
- Stay current with industry trends to bring fresh ideas and innovative solutions to the table.
Qualifications
- Bachelor’s Degree in Advertising/Marketing, Communications, Writing or related discipline preferred.
- 5+ years of experience as a copywriter, with a focus on B2B marketing.
- Strong portfolio showcasing a diverse range of work, including video, B2B marketing, print, email, and social media campaigns.
- Experience writing for the medical device industry is an asset.
- Exceptional writing, editing, and proofreading skills.
- Strong conceptual and strategic thinking abilities.
- Excellent communication and presentation skills.
- Ability to work independently and collaboratively.
#LIHybridAdditional InformationHow to apply: Please include a PDF of your resume and links to your online portfolio.Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources at 416-925-7733 or by email at
Expected salary
Location
Toronto, ON
Job date
Thu, 18 Jul 2024 04:14:31 GMT
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