Account-Based Marketing (ABM) Manager

Job title:

Account-Primarily based Advertising (ABM) Supervisor

Firm

PagerDuty

Job description

PagerDuty is in search of an Account-Primarily based Advertising Supervisor to hitch our Advertising crew! As an Account-Primarily based Advertising Supervisor you’ll implement ABM campaigns and techniques, driving pipeline development from a strategically curated record of key accounts. Additionally, you will work intently with Gross sales and Advertising groups as this position adopts a data-driven strategy, constantly testing and evaluating marketing campaign success. That is an thrilling alternative as this position performs a pivotal position in driving strategic advertising and marketing initiatives that align with our imaginative and prescient and enterprise targets. The perfect candidate possesses a confirmed monitor file of managing and scaling B2B SaaS-integrated ABM campaigns, leveraging data-driven insights to optimize advertising and marketing pipeline contributions.KEY RESPONSIBILITIES

• Associate with Advertising, Gross sales and Buyer Success management to determine prime goal accounts and targets that drive income development and allow buyer success.
• Autonomously develop and execute focused, multi-channel ABM applications for key accounts, collaborating intently with gross sales and cross-functional advertising and marketing groups and embracing a data-driven and ‘check and be taught’ mindset to optimize program efficiency.
• Representing the Campaigns crew, work intently with Advertising Operations to help high-performance ABM advertising and marketing instruments and integrations, guaranteeing exact concentrating on of the appropriate viewers via the appropriate channels.
• Personal and monitor program outcomes, measure success and ship insights to stakeholders throughout the enterprise.
• Outline and implement scalable, repeatable processes to increase PagerDuty’s ABM program throughout all strategic accounts globally

BASIC QUALIFICATIONS

• 5+ years of earlier B2B advertising and marketing or different related expertise, with 3+ years of expertise in account-based advertising and marketing at a world sized B2B SAAS firm
• 3+ years of expertise with ABM instruments (Demandbase most popular)
• Confirmed prior expertise driving cross-functional collaboration with Gross sales to execute and optimize advertising and marketing campaigns

PREFERRED QUALIFICATIONS

• CRM/advertising and marketing automation background, ideally Salesforce and Marketo
• Arms-on expertise executing throughout internet, e mail, and digital advertising and marketing channels
• Extremely organized and environment friendly with the power to develop and execute in opposition to an evolving plan
• Clear communication expertise to articulate new concepts, merchandise, and campaigns to each inside and exterior stakeholders
• Workforce participant with the power to work collaboratively and autonomously

The bottom wage vary for this place is 87,000 – 119,000 CAD. This position might also be eligible for bonus, fee, fairness, and/or advantages.Our base wage ranges are decided by position, degree, and site. The vary, which is topic to alter primarily based on major work location, displays the minimal and most base wage we count on to pay newly employed workers for the place. Inside the vary, we decide pay for a person primarily based on quite a few components together with market location, job-related data, expertise/competencies and expertise.Your recruiter can share extra concerning the particular choices for this position, in addition to the wage vary in your major work location throughout the hiring course of.Undecided should you qualify?Apply anyway! We prolong alternatives to a broad array of candidates, together with these with numerous office experiences and backgrounds. Whether or not you are new to the company world, returning to work after a spot in employment, or just seeking to take the subsequent step in your profession path, we’re excited to attach with you.The place we workPagerDuty at the moment has places of work in Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. We provide a hybrid, versatile office, with many Dutonians selecting to work primarily from residence. We additionally present ample alternatives for in-person and digital connection, like crew offsites and volunteering occasions.How we workOur values are deeply embedded in how we function and the individuals we deliver on board. You will notice our values ingrained in how we help our prospects, collaborate with our colleagues, develop our merchandise and foster an inclusive and empathetic work tradition.

• Champion the Buyer | Put customers first to design nice merchandise and experiences.
• Run Collectively | Construct robust groups that amplify our affect on customers.
• Take the Lead | Disrupt and invent to be the primary alternative for customers.
• Ack + Personal | Take possession and motion to ship extra effectively to customers.
• Carry Your Self | Carry your greatest self to construct empathy and belief with customers.

What we provideA technique we guarantee our workers are impressed to do their greatest is thru a complete whole rewards strategy that helps them and their family members. As a world group, our applications are aggressive with trade requirements and aligned with native legal guidelines and rules.Your bundle could embrace:

• Aggressive wage and firm fairness
• Complete advantages bundle from day one
• Versatile work preparations
• ESPP (Worker Inventory Buy Program)
• Retirement or pension plan
• Paid parental go away – as much as 22 weeks for pregnant mum or dad, as much as 12 weeks for non-pregnant mum or dad (some nations have longer go away requirements and we adjust to native legal guidelines)
• Beneficiant paid trip time
• Paid holidays and sick go away
• Dutonian Wellness Days – scheduled company-wide paid days off along with PTO
• HibernationDuty – an annual firm paid week off when everybody at PagerDuty, apart from a small, protection crew, is requested to take a a lot wanted break to actually disconnect and recharge
• Paid volunteer time without work – 20 hours per 12 months
• Firm-wide hack weeks
• Psychological wellness applications

About PagerDutyPagerDuty, Inc. (NYSE:PD) is a world chief in digital operations administration. The PagerDuty Operations Cloud revolutionizes how essential work will get accomplished, and powers the agility that drives digital transformation. Prospects depend on the PagerDuty Operations Cloud to compress prices, speed up productiveness, win income, maintain seamless digital experiences, and earn buyer belief. Greater than half of the Fortune 500 and greater than two thirds of the Fortune 100 belief PagerDuty together with Cisco, Cox Automotive, DoorDash, Digital Arts, Genentech, Shopify, Zoom and extra.Led by CEO Jennifer Tejada, PagerDuty’s Board of Administrators is 50% feminine and 62% URP illustration. We try to construct a extra equitable world by investing 1% every of firm fairness, product, and worker volunteer time.PagerDuty is Nice Place to Work-certified™, a Fortune Greatest Office for Millennials, a Fortune Greatest Medium Office, a Fortune Greatest Office in Expertise, and a prime rated product on TrustRadius and G2.Go behind-the-scenes on Instagram.Further InfoPagerDuty is dedicated to creating a various setting and is an equal alternative employer. PagerDuty doesn’t discriminate on the premise of race, faith, shade, nationwide origin, gender, sexual orientation, age, marital standing, parental standing, veteran standing, or incapacity standing.PagerDuty is dedicated to offering cheap lodging for certified people with disabilities in our job utility course of. Must you require lodging, please e mail [email protected] and we are going to work with you to satisfy your accessibility wants.PagerDuty makes use of the E-Confirm employment verification program.

Anticipated wage

$119000 per 12 months

Location

Toronto, ON

Job date

Solar, 10 Mar 2024 08:59:16 GMT

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