Achieving sustainability through inter-firm coopetition

Nottingham Trent University


Overview

This mission delves into the query of how firms can obtain sustainability targets by way of “coopetition,” the place they concurrently cooperate and compete with business friends. In a world the place numerous stakeholders, together with the UN and governments, are collectively striving for sustainability, there’s a rising want for inter-firm collaborations (Louche et al., 2021). Notably, the UN’s Sustainable Improvement Targets additionally emphasize the important significance of firm collaborations, strengthened by Aim 17, “Partnerships for the Targets” (UN, 2019).

Analysis exhibits that over 50% of partnerships and collaborations contain rivals (Harbison & Pekar, 1998), aka coopetition (Bengtsson & Kock, 2000). Competing companies usually face comparable financial and sustainability challenges whereas possessing the mandatory sources and expertise to handle them, making them supreme companions for attaining sustainability targets (Manzhynski & Figge, 2019). For instance, Renault and Nissan, regardless of being rivals, invested over $5 billion in a collaboration for electrical automobiles and have become business leaders.

Nonetheless, over half of such coopetition relations fail, primarily because of difficulties in managing tensions arising from combining cooperation and competitors (Raza-Ullah, 2020). As an illustration, firms wrestle with sharing data whereas defending it, creating worth whereas appropriating it, and sustaining proximity whereas preserving distance. Concurrently, points like opportunistic behaviour, energy imbalances, and position conflicts come into play. The pursuit of sustainability provides additional complexities, as financial, social, and environmental dimensions compete for consideration and sources (Hahn et al., 2015).

This mission seeks interdisciplinary insights from technique, paradox, and administration fields to information firms on how coopetition may very well be a fruitful technique to handle sustainability challenges and alternatives, in addition to assist them perceive and develop mechanisms and techniques required to successfully handle coopetition for sustainability targets.

References
Bengtsson, M., & Kock, S. (2000). ” Coopetition” in enterprise Networks—to cooperate and compete concurrently. Industrial advertising and marketing administration, 29(5), 411-426.
Bengtsson, M., & Raza-Ullah, T. (2016). A scientific assessment of analysis on coopetition: Towards a multilevel understanding. Industrial Advertising Administration, 57, 23-39.
Hahn, T., Pinkse, J., Preuss, L., & Figge, F. (2015). Tensions in company sustainability: In direction of an integrative framework. Journal of enterprise ethics, 127(2), 297-316.
Harbison, J. R., & Pekar Jr, P. (1998). Good alliances: A sensible information to repeatable success (Vol. 2). Jossey-Bass.
Louche, C., Younger, S., & Fougère, M. (2021). Cross-sector dialogue for sustainability: to accomplice or to not accomplice?. Sustainability Accounting, Administration and Coverage Journal.
Park, S. H. and Ungson G. R. (2001). ‘Interfirm rivalry and managerial complexity: A conceptual framework of alliance failure’, Group Science, 12, 37–53
Raza-Ullah, T. (2020). Experiencing the paradox of coopetition: A moderated mediation framework explaining the paradoxical stress–efficiency relationship. Lengthy Vary Planning, 53(1), 101863.
UN (2019). “Remodeling our world: the 2030 agenda for sustainable growth”, accessible at: https://sustainabledevelopment.un.org/post2015/transformingourworld
Please present a by-line of 1 or two sentences to your mission that can be utilized to promote on social media:
Understanding and growing the required mechanisms and techniques that will assist competitor firms obtain sustainability targets by way of cooperation.

Entry {qualifications}

-Grasp of Science diploma in a related space of enterprise administration.
-Letter of motivation
-Letter(s) of advice from thesis supervisor(s)
-Curriculum Vitae
-A nicely drafted analysis proposal (5-7 pages) across the subject.
-Co-author statements displaying the extent of contributions in prior revealed work -if relevant
-Fluency in English and good tutorial writing expertise
-Capacity to work with each qualitative and quantitative strategies
-Extremely motivated and hardworking

Charges and funding

It is a self-funded PhD mission for UK candidates.

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