Chief Operating Officer – Marketing and Communications (107678 -0623)

University of Warwick


Vacancy Type/Job category
Management & Professional
Department
Marketing Communications & Insight
Salary
Competitive Salary
Location
University of Warwick, Coventry
Vacancy Overview
Full-time, permanent position.
The University of Warwick is world leading for teaching and research, with an absolute commitment to excellence and an ambition to challenge the status quo. We’ve inspired positive change, sparked innovation and
created opportunity across our local community, our region, the country and beyond.
Our campus, on the border between Coventry and Warwickshire, is home to over 29,500 students and 7,000 staff. Our annual research income in 2020/21 was £139.8m and our capital spend reached £97.6m.
We’re incredibly proud of our global reputation as a centre of excellence for learning and research. It is our
mission to open our doors even wider – to work hand in hand with industry, to connect with academics and partners around the world, to bring opportunity to our region and our country, and to engage students, staff and communities from all walks of life, all parts of society, all cultural backgrounds.
Warwick is a place of possibility. We’re always looking for new ways to make things happen, we provide a tireless yet supportive environment in which our students, alumni and staff are consistently making an impact – the kind that changes lives, whether close to home or on a global scale.
It’s the achievements of our people that help explain why our levels of research excellence and scholarship are recognised internationally.
It’s a prime attraction for some of the biggest names in worldwide business and industry. It’s why we’re ranked highly in the lists of great UK and world universities.
Under the new executive of the Chief Communications and Marketing Officer (CCMO), we are in the process of refreshing our marketing, communications and insight strategy, that builds on our existing strengths and take Warwick to new heights and the Chief Operating Officer – Marketing and Communications (COO-M&C) is absolutely central to this.
You will be a member of the senior leadership team tasked with overseeing the day-to-day administrative and operational functions of the business. The COO – M&C reports directly to the Chief Communications and Marketing Officer and this role offers a major opportunity for an outstanding individual. They will have a proven track record of leadership shaping modern and agile, service-oriented professional services, within a large complex organisation. With a passion for delivering positive change at pace, they will be able to inspire and empower colleagues across the institution, working with demonstrable empathy for our mission and aims, and be capable of translating and channelling our strategic aims into their leadership.
To find out more or arrange an informal conversation about the role, please contact: Ajay Teli, Chief Communications and Marketing Officer, E: [email protected].
Applications should consist of a full curriculum vitae detailing professional qualifications and experience, an application accompanied by a covering letter describing briefly how candidates meet the candidate specification outlined in this document, why the appointment is of interest, and what they believe they can bring to the role.
Interviews will be held week commencing 26 June 2023.
Job Description
JOB PURPOSE
The Chief Operating Officer – Marketing and Communications will play a critical role in directly supporting the Chief Communications & Marketing Officer (CCMO) and the wider marketing leadership team in driving the marketing function’s strategic and operational priorities, focusing on developing and delivering integrated communications and marketing strategies to achieve the University 2030 vision. The role is responsible for running an effective marketing operating framework ensuring strategic alignment, matrix planning, governance, budgetary responsibility and consistent delivery. This will include tracking performance to plan, report, and conduct analyses to help identify opportunities.
The role will work closely with the CCMO to provide strategic planning, programme management and communication support, while serving as a trusted advisor and coordinator for marcomms initiatives. They will be responsible for facilitating communication, managing projects, coordinating cross-functional efforts, and ensuring the successful execution of marketing and communications initiatives across the University. They will also be entrusted to support and deliver special projects as required.
DUTIES AND RESPONSIBILITIES
Strategic Planning: 20%
Responsible for end-to-end optimisation and governance of marketing processes. Collaborate with the CCMO and Marketing leadership team in the development of the strategic narrative and communication plan for the University including brand, proposition and positioning, and comprehensive communication plan to all key audiences. Oversee market research and competitive analysis to inform the strategy as required and assist in the development of marketing plans, budgets and performance metrics. Coordinate the process including support in setting objectives, tracking progress and reporting on results. To be an active member of the CCMO Group SLT.
Programme Management and Innovation: 20%
Support the development of processes that enable the MCI function to operate as one cohesive team, which supports excellence in marketing and communications delivery across the institution. Manage and coordinate Marketing programmes and initiatives, ensuring they are executed effectively and efficiently, including reporting progress and results. Identify and resolve risks, issues and obstacles to success. Provide insights, learnings and suggestions for improvement for future programmes and initiatives.
Stay abreast of the latest thinking, to ensure Warwick is harnessing new mediums, thinking innovatively and continually improving.
Integration, alignment and joined-up execution of Marketing and cross-function initiatives: 15%
Serve as a central point of contact for marketing initiatives and communication across the organisation. Coordinate and facilitate key marketing meetings, workshops, and events. Develop and maintain marketing annual calendars, project plans, and coordinate marketing activities with other departments, ensuring timely execution and alignment with overall business objectives. Facilitate communication and coordination among marketing team members, ensuring efficient workflows and processes. Build and maintain positive relationships with all key internal and external stakeholders within and outside Marketing.
Stakeholder Engagement: 15%
Engage and advise key internal stakeholder groups including the University Executive Board, academic departments, Campus and Commercial Services Group (CCSG) and professional service departments, ensuring implementation of strategy and key messages across core channels. Utilising deep knowledge, skills and experience within the Marketing and Communications field meaning to provide credible and reliable advice to the CCMO as required with honesty, transparency and integrity. Trusted by both the CCMO and the leadership team to deliver on commitments to deadlines, maintain confidences, both support and challenge thinking and have the ability to understand and find solutions for complex situations.
Facilitation of change: 15%
Support the development of a culture of change within the MCI team that enables the promotion of future-focused learning and innovation responding to the needs of service users and customers.
Facilitate the change process and help the full team adapt to new job requirements, enhance their job performance, and achieve desired outcomes. Lead the external interface of the marketing department to establish it as a well-respected, prominent and enabling function.
Special Projects: 15%
Lead or participate in special Marketing projects and initiatives as assigned by the CCMO/Executive Office. Conduct research, analysis and project management to support the initiative and collaborate as required with cross-functional teams to ensure successful project execution and delivery.

Person Specification

The Person Specification focuses on the knowledge, skills, experience and qualifications required to undertake the role effectively. This is measured by (a) Application Form, (b) Test/Exercise, (c) Interview, (d) Presentation.


Essential Criteria 1
Degree in Marketing / Communications, English or related subject or equivalent experience. (a,c,d)
Essential Criteria 2
A strong record in marketing ideally gained in both Higher Education and Commercial sectors. This should include the development of integrated marketing campaigns, and the formulation of operational marketing strategy. (a,c,d)
Essential Criteria 3
Excellent communication skills (written and oral) as well as strong influencing and negotiation skills. (a,c,d)
Essential Criteria 4
Experience of business planning and budget management. (a,c,d)
Essential Criteria 5
Experience of devising, implementing and evolving marketing strategies based on data and customer insights. (a,c,d)
Essential Criteria 6
Experience of managing complex change programmes, such as embedding new teams and overseeing the implementation of major projects. (a,c,d)
Essential Criteria 7
Proven experience of leading and motivating teams to achieve objectives. (a,c,d)
Essential Criteria 8
Demonstrates positive leadership and management qualities including innovation, respect and drive. (a,c,d).
Essential Criteria 9
Skilled collaborator adept at building productive relationships with and influencing senior colleagues. (a.c,d)
Essential Criteria 10
Able to manage the completion of a number of tasks simultaneously, work at pace delegate appropriately and work well under pressure. (a,c,d)
Essential Criteria 11
Proven experience of working in a fast paced, global, dynamic environment. (a,c,d)
Further Particulars
We will consider applications for employment on a part-time or other flexible working basis, even where a position is advertised as full-time, unless there are operational or other objective reasons why it is not possible to do so.
For further information about the University of Warwick, please read our University Further Particulars .
For further information about the department, please visit the departmental website .
Warwick is committed to building an organisation of mutual respect and dignity, promoting a welcoming, diverse, and inclusive working and learning environment. We recognise that everyone is different in a variety of visible and non-visible ways, and that those differences are to be recognised, respected, and valued. Where possible, we go beyond legislation to provide a place where everyone can thrive, supporting all staff to achieve their full potential. We aspire to remove economic, social and cultural barriers that may otherwise prevent people from succeeding.
We therefore welcome and encourage applications from all communities regardless of culture, background, age, disability, sex/gender, gender identity or expression, ethnicity, religion/belief, or sexual or romantic orientation. To find out more about our social inclusion work at Warwick visit our webpages here .
The University of Warwick holds an Athena SWAN Silver award; a national initiative to promote gender equality for all staff and students. Further information about the work of the University in relation to Athena SWAN can be found at the following link: Athena Swan (warwick.ac.uk)
The University of Warwick is one of the six founder institutions of the EUTOPIA European University alliance , whose aim is to become by 2025 an open, multicultural, confederated operation of connected campuses.
Right to work in the UK
If you do not yet have the right to work in the UK and/or are seeking sponsorship for a Skilled Worker visa in the UK points-based immigration system please click on this link which contains further information about obtaining right to work in the UK and details about eligibility for sponsorship for a Skilled Worker Visa.
Benefits and Rewards
Please refer to this link for a full list of our employee benefits here at Warwick here .

Recruitment of Ex-Offenders Policy

As an organisation using the (DBS) Disclosure and Barring Service to assess applicants’ suitability for positions of trust, the University of Warwick complies with the DBS Code of Practice and undertakes not to discriminate unfairly against any subject of a Disclosure on the basis of a conviction or other information revealed. More information is available on the University’s Vacancy pages and applicants may request a copy of the DBS Code of Practice.


Closing Date
22 Jun 2023

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