UNICEF works in a number of the world’s hardest locations, to achieve the world’s most deprived kids. To save lots of their lives. To defend their rights. To assist them fulfill their potential.
Throughout 190 nations and territories, we work for each little one, in every single place, every single day, to construct a greater world for everybody.
And we by no means surrender.
For each little one, hope
The SES Advertising – Enterprise Course of and Programs Specialist will work in collaboration with UNICEF and UNICEF distributors to determine and articulate particular advertising and marketing necessities at a rustic degree within the East Asia and Pacific area for markets which can be implementing the custom-made model of NPSP SalesForce and Advertising Cloud.
– The SES Advertising – Enterprise Course of and Programs Specialist will guarantee good coordination between PFP and nations and adequate collaboration with distributors in the course of the implementation course of.
– The Specialist might be answerable for constructing and deploying high-quality data-driven experiences and coordinating, executing, monitoring, and optimizing e-mail campaigns utilizing Salesforce Advertising Cloud on markets which have already gone stay with the platform.
How will you make a distinction?
Scope of Work:
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Enterprise Help (post-deployment) for five markets (India, Indonesia, Malaysia, Thailand and Philippines)
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Help and Troubleshooting:
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Present ongoing assist to customers in markets by addressing their queries and issues associated to Advertising Cloud.
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Troubleshoot points and supply options or escalate them to the suitable assist channels.
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Collaborate with the seller and inside IT groups to resolve technical points successfully and effectively.
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Advertising Automation Administration:
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Perceive the Advertising Cloud resolution for optimized supporter journeys, assessments, segmentation, knowledge stream, and governance.
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Advise and seek the advice of on superior e-mail and SMS advertising and marketing performance and techniques, together with dynamic content material and personalization.
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Present recommendation on how you can construct and handle supporter journeys at essential levels (consciousness, acquisition, onboarding, engagement, retention, advocacy) to optimize supporter expertise and drive outcomes.
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Present recommendation on how you can observe marketing campaign exercise, report on automation efficiency, and supply insights and proposals for effectivity enhancements and supporter expertise enhancement.
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Lead the event of a Tremendous Customers group to deepen supporter journey pondering and experience in Advertising Cloud.
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Present recommendation on how you can develop and execute multi-channel and multi-segment campaigns based mostly on instructions from marketing campaign leads and stakeholders.
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Perceive key buyer segments, determine alternatives inside the knowledge, and collaborate with the crew to develop motion plans for impacting supporter KPIs.
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Technical Platform Administration:
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Present recommendation on how you can handle, manage, and analyze supporter data, with a deal with knowledge creation, storage, and upkeep inside Advertising Cloud.
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Present assist for cross-functionality with Gross sales Cloud CRM, together with detailed reporting on advertising and marketing campaigns and in-market assist for integrating current techniques.
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Develop new workflow enhancements and determine alternatives for harmonization throughout Salesforce platforms, CRM situations, and groups throughout areas.
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Act because the go-to particular person for Advertising Cloud customers, selling adoption, staying up to date on Salesforce releases, and offering devoted assist to nation places of work.
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Reporting & Evaluation
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Present detailed reporting on all advertising and marketing and engagement campaigns utilizing Advertising Cloud performance at every nation workplace degree.
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Monitor and report on automation efficiency, offering insights and proposals for effectivity enhancements and supporter expertise enhancement.
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Enterprise Choice Help:
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Help enterprise choices from a advertising and marketing perspective, contemplating value and return on funding (ROI).
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Present suggestions to enterprise and product house owners based mostly on advertising and marketing insights and concerns.
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Coaching and Upskilling
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Present ongoing assist and upskilling alternatives for customers’ post-deployment.
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Conduct superior coaching classes to reinforce customers’ understanding of Advertising Cloud capabilities.
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Share insights and greatest practices on leveraging Advertising Cloud for efficient marketing campaign administration and supporter engagement.
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Provide steerage on new options, updates, and enhancements launched in Advertising Cloud.
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Facilitate workshops or webinars to handle particular challenges or discover superior use circumstances.
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Communication, Collaboration and Steady Enchancment
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Work with the Advertising Supervisor to make sure efficient communication, negotiation and influencing inside the SES Mission Crew.
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Present suggestions and perception to Advertising Supervisor on progress of sprints, managing PFP enter and making suggestions to the Supervisor on proposed adjustments to any beforehand agreed deliverables.
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Be certain that native learnings from advertising and marketing efforts are integrated into world practices.
- Keep Knowledgeable and Implement Finest Practices:
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Keep updated with the newest developments and greatest practices in supporter journeys.
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Implement these approaches into the event and administration of supporter journeys.
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Proactively keep knowledgeable about new developments, applied sciences, data, and alternatives associated to supporter expertise and direct advertising and marketing.
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Maintain abreast of sector-specific developments and combine related insights into the technique
Work Assignments Overview
- Enterprise as Traditional Help
- Communication, Collaboration and Steady enchancment
Deliverables and Outputs
From 31 January 2024 to 31 December 2024:
The month-to-month anticipated deliverables: Please be aware that relying on nation readiness and challenge progress, month deliverables might change
– One journey optimization per every of the 5 markets per thirty days: Documentation and proposals for optimizing supporter journeys, implementing assessments, segmentation, and knowledge stream and governance inside Advertising Cloud.
– One report per every of the 5 markets: 1) Month-to-month Deliverability standing (supply price, unsubscribes, bounce price, complaints); 2) Month-to-month Contacts depend; 3) Month-to-month Journey efficiency; 4) Weekly Replace on challenge progress, challenges, dangers, and escalations reported to Advertising Supervisor.
– One Enterprise Selections Suggestions documented and shared: Suggestions on enterprise choices from a advertising and marketing viewpoint, contemplating value and ROI, and offering insights to Enterprise and Product house owners.
By 31 Dec 2024 or earlier:
– Quarterly Cross performance with CRM Workflow Enhancements and Marketing campaign Execution documented: Documentation of cross-functionality with CRM and Advertising Cloud workflow enhancements and the event and execution of multi-channel and multi-segment campaigns.
– Quarterly Native Implementation Learnings Report developed: Report summarizing native learnings on advertising and marketing and their integration into world practices.
To qualify as an advocate for each little one you should have…
Schooling:
- A complicated college diploma in Advertising, Enterprise, Communications, or one other related technical area is required. A primary-level college diploma, with a further 2 years of related skilled work expertise might be accepted in lieu of a sophisticated college diploma.
Expertise:
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A minimal of three years progressive expertise within the following fields: enterprise evaluation, CRM implementations, course of and system optimization, fundraising, particularly particular person giving communication, retention and supporter journeys is required.
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Demonstrated expertise utilizing SalesForce Advertising Cloud, with particular information throughout Journey Builder, E-mail Studio, Automation Studio, Einstein and Contact Builder is required. Up-to-date Salesforce Advertising Cloud certification is required.
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Expertise utilizing AMP Script for e-mail personalization, A/B testing, dynamic templates and SQL for knowledge mannequin updates is required.
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Potential to curate and produce content material for engagement and conversion goals through e-mail communications is required.
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Expertise with main coaching classes and stay demos is required
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Demonstrated expertise utilizing Gross sales Cloud for cross-cloud success, with an understanding of Salesforce merchandise integration, together with Gross sales Cloud and Advert Studio is required.
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Sturdy working information of Google Analytics. Certification is an asset.
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The expertise under might be thought-about an asset:
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Design modifying abilities, together with HTML5/CSS and JavaScript
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Expertise in constructing worthwhile loyalty packages with automation and dynamic knowledge units
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Expertise in amassing knowledge and offering insights for marketing campaign optimization
Different Expertise:
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Demonstrated capacity to construct sturdy working relationships with inside and exterior companions is required
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Potential to handle a number of tasks underneath time stress with strict consideration to element is required
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Wonderful communication abilities, (each written and oral) to translate sophisticated enterprise necessities into technical based mostly language, and vice versa is required.
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Sturdy analytical abilities and problem-solving mindset is an asset. .
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Passionate and energetic crew member with a real curiosity in working within the worldwide support and improvement sector is an asset.
Language: Fluency in English is required. Data of one other UN language or an area language is an asset.
Remarks:
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Please add by means of the net portal your up-to-date Salesforce Advertising Cloud certification.
- To Add a piece pattern that may embrace a marketing campaign or CRM technique you will have labored on. At the least one pattern of earlier work have to be supplied. Functions submitted with out not less than one pattern of labor and a canopy letter won’t be thought-about.
For each Little one, you display…
UNICEF’s values of Care, Respect, Integrity, Belief, Accountability, and Sustainability (CRITAS).
To view our competency framework, please go to here.
Remarks:
Please point out your all-inclusive (lump sum) charges in USD in opposition to the deliverables listed above. If there’s a want for enterprise journey, the journey prices might be coated by UNICEF individually. The workplace selects the person based mostly on greatest worth for cash.
Last price shall observe the “greatest worth for cash” precept, i.e., attaining the specified consequence on the lowest attainable price.
Fee {of professional} charges might be based mostly on submission of agreed deliverables. UNICEF reserves the best to withhold fee in case the deliverables submitted are less than the required customary or in case of delays in submitting the deliverables on the a part of the advisor.
Solely shortlisted candidates might be contacted and advance to the subsequent stage of the choice course of.
People engaged underneath a consultancy or particular person contract won’t be thought-about “workers members” underneath the Employees Laws and Guidelines of the United Nations and UNICEF’s insurance policies and procedures, and won’t be entitled to advantages supplied therein (equivalent to go away entitlements and medical insurance coverage protection). Their situations of service might be ruled by their contract and the Basic Circumstances of Contracts for the Companies of Consultants and Particular person Contractors. Consultants and particular person contractors are answerable for figuring out their tax liabilities and for the fee of any taxes and/or duties, in accordance with native or different relevant legal guidelines.
The chosen candidate is solely accountable to make sure that the visa (relevant) and medical insurance required to carry out the duties of the contract are legitimate for your complete interval of the contract. Chosen candidates are topic to affirmation of fully-vaccinated standing in opposition to SARS-CoV-2 (Covid-19) with a World Well being Group (WHO)-endorsed vaccine, which have to be met previous to taking on the task. It doesn’t apply to consultants who will work remotely and will not be anticipated to work on or go to UNICEF premises, programme supply places or immediately work together with communities UNICEF works with, nor to journey to carry out capabilities for UNICEF at some point of their consultancy contracts.
UNICEF is right here to serve the world’s most deprived kids and our world workforce should mirror the range of these kids. The UNICEF family is committed to include everyone, no matter their race/ethnicity, age, incapacity, gender id, sexual orientation, faith, nationality, socio-economic background, or another private attribute.
UNICEF presents reasonable accommodation for consultants/particular person contractors with disabilities. This may increasingly embrace, for instance, accessible software program, journey help for missions or private attendants. We encourage you to reveal your incapacity throughout your utility in case you want cheap lodging in the course of the choice course of and afterwards in your task.
UNICEF has a zero-tolerance coverage on conduct that’s incompatible with the goals and goals of the United Nations and UNICEF, together with sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF additionally adheres to strict little one safeguarding rules. All chosen candidates might be anticipated to stick to those requirements and rules and can subsequently endure rigorous reference and background checks. Background checks will embrace the verification of educational credential(s) and employment historical past. Chosen candidates could also be required to supply further data to conduct a background examine.
Marketed: 03 Nov 2023 W. Europe Normal Time
Deadline: 30 Nov 2023 W. Europe Normal Time
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