Digital Marketing Manager

Job title:

Digital Advertising and marketing Supervisor

Firm

WS Audiology

Job description

HearCanada, a division of WSAudiology, bolsters a world-class staff of listening to care pioneers who share a ardour for offering Fantastic Sound for All. With 60% of the Canadian inhabitants experiencing a sort of listening to well being difficulty in 2021, our groups are obsessed with offering an distinctive shopper expertise by their listening to journey, going above and past to supply related and significant options.What it is all about:We’re searching for a extremely skilled and results-driven Digital Advertising and marketing Supervisor with a robust background within the listening to healthcare business. On this position, you can be chargeable for defining and executing digital advertising methods, campaigns, and initiatives to help the achievement of total gross sales targets and progress. This full-time, everlasting alternative can be a hybrid position based mostly out of our Head Workplace in Burlington, ON with the expectation of two days per week in-office.What we give you:

• Aggressive compensation package deal
• Complete, employer-funded advantages package deal
• RRSP program + employer match
• Paid trip and private days
• Schooling help program
• Annual well being & wellness profit program
• Mentorship and growth alternatives

What you’ll do:

• Handle core B2C digital advertising channels and actions together with web site growth/content material administration, paid media, social platforms, e-mail, and automation
• Develop and execute methods for conversion-focused digital advertising techniques throughout channels and goal audiences
• Handle digital model channel execution together with e-mail, social, paid media (company), web site and any new channels
• Flip idea into an built-in digital advertising campaigns that meet enterprise targets and aims
• Put together and current built-in digital advertising plans to executives clearly defining the consumer journey, focusing on and KPIs
• Assist strategic digital advertising planning to drive progress for on-going advertising initiatives and product launches
• Present thought management and digital finest practices to the general advertising staff round marketing campaign communications, viewers focusing on by digital channels
• Analyze marketing campaign efficiency, assessing KPIs and ROI
• Present analytic reporting from digital channels with insights and suggestions to key inner stakeholders
• Aggressive analysis for enlargement of digital channels and optimization ensuing elevated conversion
• Work with inner groups and model to help advertising initiatives
• Participates within the sharing of marketing campaign studying for finest observe definition all through the higher WS Audiology US and World advertising communities

What we’re on the lookout for:

• Schooling: Bachelor’s diploma in advertising, Enterprise Administration, or a associated subject
• Expertise: Minimal of 5 years of expertise in digital advertising, with desire to the listening to business
• Strategic mindset: Confirmed means to develop and implement advertising methods that align with enterprise aims and drive outcomes. Expertise in analyzing market developments and shopper insights to tell decision-making
• Management abilities: Sturdy management and staff administration skills, with a observe file of efficiently main and growing advertising groups. Glorious communication, collaboration, and interpersonal abilities
• Expertise in Sitecore CMS, warmth mapping instruments (Sizzling Jar), Unbounce, Meta adverts, Google Enterprise and Google Analytics
• Create touchdown pages and arrange back-end connection between paid digital campaigns, focusing on, analytics and knowledge monitoring
• Comfortable abilities: collaboration between departments, sturdy interpersonal abilities, maturity, persistence and good judgement, entrepreneurial angle, and a very good drawback solver

It is a difficult and rewarding alternative for an skilled digital advertising skilled to make a major impression throughout the listening to business. If in case you have a ardour for advertising, a strategic mindset, and a robust background in listening to well being care, we’d like to see your software for the Digital Advertising and marketing Supervisor!HearCANADA and WSAudiology are dedicated to truthful and accessible employment practices, and we welcome and encourage functions from candidates with disabilities. Lodging can be found on request for candidates going down in all features of the choice course of.

Anticipated wage

Location

Burlington, ON

Job date

Tue, 19 Mar 2024 23:35:43 GMT

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