Job title:
Director of Marketing & Communications
Company
Job description
The Opportunity:The Musical Stage Company is looking to hire a personable, strategic-minded, results-driven Director of Marketing & Communications who is excited to manage and oversee our revenue-generating strategies. Working closely with the Co-Executive Directors and Artistic Director, the Director of Marketing & Development will oversee all elements of marketing, communication, branding, and ticketing. This full-time position will directly impact the ways we connect with our audiences and stakeholders, both current and prospective. This senior role will manage one direct-report within the marketing department and oversee and manage a variety of contract and part-time staff members.The successful candidate will be a self-starter as well as team-player who is keen to join the dynamic, small and mighty staff of a thriving musical theatre organization. Our goal is to deepen existing relationships and exceed existing stakeholders’ expectations while actively increasing our audience-base. We hope that you are enthusiastic about helping us achieve this.The position presents a fantastic opportunity to contribute to a dynamic and growing performing arts organization while building on skills related to management, marketing and communications, and is ideal for an energetic, whip-smart individual who has a passion for people and musical theatre.Responsibilities:
- Manages marketing and brand coordination with partner and presenter organizations;
- Develops long-term marketing, communications and brand development plans and appropriate year-by year revenue targets and initiatives;
- Develops, oversees and manages an annual communications plan, budget and strategy;
- Oversees all audience development and growth opportunities and the marketing, public relations and outreach strategy for each program;’
- Develops the strategy for all sales, marketing, ticketing and communications;
- Oversees the patron experience at major productions including box office, schedule and prices, promotions and onsite experience;
- Oversees design and creation of print, multimedia and online communications and marketing materials including promotional materials, newsletters, ads, house programmes, etc.;
- Oversees and manages the group sales experience at productions and programs;
- Develops and oversees the strategy for our website and social media accounts with a focus on increasing our online presence;
- Manages graphic designers, publicists and other third-party communications staff members;
- Attends performances and events, actively building in-person relationships with our attendees;
- Manages all marketing staff and, in collaboration with the Co-Executive Director (external), sets the structure for and manages the Marketing & Development team;
- Other duties as required.
Expected salary
Location
Toronto, ON
Job date
Thu, 29 Aug 2024 01:16:31 GMT
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