Director Web and Digital Marketing – Remote

When visionary corporations must know the way their world-changing concepts will carry out, they shut the hole between design and actuality with Ansys simulation. For greater than 50 years, Ansys software program has enabled innovators throughout industries to push boundaries by utilizing the predictive energy of simulation. From sustainable transportation to superior semiconductors, from satellite tv for pc methods to life-saving medical gadgets, the subsequent nice leaps in human development will probably be powered by Ansys.

Take a leap of certainty with Ansys.

Abstract and Position Objective

The Director of Net and Digital Advertising and marketing is liable for main all facets of the corporate s web site technique, improvement, and optimization initiatives to display the corporate s breadth of options and thought management within the engineering simulation business with particular targets round driving on-line model visibility, buyer acquisition, and income development. This function companions with leaders throughout the Advertising and marketing group and past to create and implement sturdy and complete digital packages that assist rework the digital buyer expertise and align digital advertising efforts with model, engagement, and demand era targets.

Key Duties and Tasks

• Establish, define, plan and promote alternatives for website enhancements by means of expertise and new options. Translate ideas, concepts, and enhancements into key enterprise targets
• Lead and collaborate with content material creators, designers, and builders to create compelling digital belongings and experiences that drive engagement and conversions by means of efficient SEO (search engine marketing), search engine advertising (SEM), and content material advertising
• Set up correct analytics capabilities throughout the enterprise and decide digital content material and inbound advertising KPIs, reporting outcomes often to key executives and develop testing plans accordingly
• Characterize voice of the client in creating methods to affect the end-to-end digital funnel
• Handle the connection and governance of strategic companions/distributors/platforms
• Work collaboratively with the Ansys Advertising and marketing management group to outline the strategic targets for the perform and construct robust working relationships to ship as a One Ansys Advertising and marketing group
• Encourage, construct, and lead a powerful group by teaching and creating current group members; deliver robust imaginative and prescient and management to evolve the perform by constructing new packages and creating required abilities
• Foster a collaborative and revolutionary group tradition, selling data sharing and steady studying. Discover new methods to create deeper and extra fast connectivity with the worldwide workforce

Minimal Schooling/Certification Necessities and Expertise

• Bachelor s diploma in advertising, Enterprise Administration, or a associated area
• A minimal of 10 years expertise in web site improvement, administration, and enhancement with a minimum of 5 years of expertise in B2B expertise markets in addition to a minimum of 5 years in a folks supervisor function
• Expertise within the following: Net Analytics, search engine marketing, SEM, CMS particularly AEM, Net improvement, advertising automation instruments, CRM, web site design and person interface, e-commerce platforms, Google/Adobe Tag Supervisor, Buyer Knowledge Privateness Rules
• Confirmed track-record of delivering world-class, large-scale, multi-language, efficiency important net tasks on-time and on-budget
• Vital thinker with the flexibility to creatively resolve issues and take care of ambiguity
• Distinctive communication and interpersonal abilities, with the flexibility to collaborate successfully with cross-functional groups and senior administration
• Confirmed expertise with change administration and organizational transformation
• Wonderful management and group administration skills, with a observe report of constructing and creating high-performing groups

Most well-liked {Qualifications} and Expertise

• Grasp s diploma most well-liked
• Prior expertise working in a technical enterprise setting with engineers or in engineering simulation most well-liked
• Public firm expertise most well-liked

At Ansys, we all know that altering the world takes imaginative and prescient, talent, and one another. We gas new concepts, construct relationships, and assist one another understand our biggest potential within the data that daily is a chance to look at, educate, encourage, and be impressed. Collectively as One Ansys, we’re powering innovation that drives human development.

Our Commitments:

• Amaze with revolutionary merchandise and options
• Make our prospects extremely profitable
• Act with integrity
• Guarantee workers thrive and shareholders prosper

Our Values:

• Adaptability: Be open, welcome what s subsequent
• Braveness: Be brave, transfer ahead passionately
• Generosity: Be beneficiant, share, pay attention, serve
• Authenticity: Be you, make us stronger

Our Actions:

• We decide to audacious targets
• We work seamlessly as a group
• We display mastery
• We ship excellent outcomes

OUR ONE ANSYS CULTURE HAS INCLUSION AT ITS CORE
We consider numerous considering results in higher outcomes. We’re dedicated to creating and nurturing a office that fuels this by welcoming folks, irrespective of their background, identification, or expertise, to a office the place they’re valued and the place range, inclusion, fairness, and belonging thrive.

TAKE A LEAP OF CERTAINTY IN YOUR CAREER AT ANSYS

At Ansys, you will see that your self among the many sharpest minds and most visionary leaders throughout the globe. Collectively we attempt to vary the world with revolutionary expertise and transformational options. With a prestigious fame in working with well-known, world-class corporations, requirements at Ansys are excessive – met by these prepared to rise to the event and meet these challenges head on. Our group is enthusiastic about pushing the boundaries of world-class simulation expertise, empowering our prospects to show their design ideas into profitable, revolutionary merchandise sooner and at a decrease price.

At Ansys, it s concerning the studying, the invention, and the collaboration. It s concerning the what s subsequent as a lot because the mission completed. And it s concerning the melding of disciplined mind with strategic route and outcomes which have, can, and do affect actual folks in actual methods. All that is solid inside a working surroundings constructed on respect, autonomy, and ethics.

CREATING A PLACE WE RE PROUD TO BE
Ansys is an S&P 500 firm and a member of the NASDAQ-100. We’re proud to have been acknowledged for the next newer awards, though our record goes on: America s Most Beloved Workplaces, Gold Stevie Award Winner, America s Most Accountable Firms, Quick Firm World Altering Concepts, Nice Place to Work Licensed (China, Greece, France, India, Japan, Korea, Spain, Sweden, Taiwan, U.Ok.).

For extra data, please go to us at

Ansys is an Equal Alternative Employer. All certified candidates will obtain consideration for employment with out regard to race, shade, faith, intercourse, sexual orientation, gender identification, nationwide origin, incapacity, veteran standing, and different protected traits.

Ansys doesn’t settle for unsolicited referrals for vacancies, and any unsolicited referral will turn out to be the property of Ansys. Upon rent, no price will probably be owed to the company, individual, or entity.