Growth Marketing Manager – New Products


New Zealand-based Edutech firm Crimson Schooling was based in 2013 from the concept by means of personalised schooling, we are able to remodel college students into the world leaders of tomorrow. Since then, we’ve got quickly grown a mission-driven workforce that’s devoted to constructing the schooling system for the twenty second century. Our community consists of 2,400 tutors and consultants worldwide who work with over 20,000 college students.

Our tech platform connects tutors and mentors to highschool college students aiming to attain admission and scholarships to high universities within the US, Canada, UK, and past.

It is a full-time place, based mostly remotely or at certainly one of our workplace’s throughout the globe, ideally inside the Asia or EMEA area time zones

What are the principle obligations for this function?

As a Development Advertising Supervisor – New Merchandise you can be accountable for driving income for our inner merchandise, packages and owned property.

Each day, you’ll:

  • Lead advertising and marketing technique growth, together with each planning and implementation (the place mandatory) on channels akin to digital, e-mail, website positioning, content material, PR, and our web sites.
  • Collaborate intently with inner venture groups to develop complete advertising and marketing plans that ship outcomes – for instance you’ll take the lead on figuring out advertising and marketing channels and initiatives for Crimson’s Graduate Faculty Admissions service 
  • Making certain that the advertising and marketing plan you develop is effectively thought of and achievable based mostly on assets and funding on this program.

This function is finest suited to a generalist marketer who has expertise in product advertising and marketing, digital advertising and marketing, and knowledge evaluation, with robust stakeholder administration abilities.

What success seems like:

  • Guarantee income targets for allotted merchandise are achieved
  • Execute advertising and marketing campaigns, observe outcomes and prices, and effectively allocate assets.
  • Be an engaged, energetic and collaborative workforce member.
  • Work intently with the product, expertise, and repair groups to align advertising and marketing initiatives to suit the strategic targets of the corporate.
  • Take full possession of selling technique, channels and initiatives for inner merchandise and packages.
  • Bridge the hole between product and advertising and marketing groups to make sure advertising and marketing campaigns are prioritized based mostly on influence.
  • Guarantee a data-driven and analytical strategy.

The way you’ll know you’re crushing it (KPIs):

  • Drive new income streams for the enterprise for brand spanking new and present merchandise/initiatives.
  • Develop advertising and marketing methods that ship optimistic income and ROI outcomes.
  • Facilitate robust collaboration between operation and execution groups.
  • Drive important visitors to crimson’s inner properties.
  • Improve conversion of visitors to SAL/SQL.

What abilities and expertise you’ll want:

  • 3+ years in a product advertising and marketing or related progress advertising and marketing function
  • Expertise taking possession throughout a variety of channels.
  • Expertise creating strategic advertising and marketing plans for a variety of merchandise and/or packages
  • Extremely analytical and may show analytical choice making abilities
  • Expertise executing on each on-line and offline advertising and marketing channels
  • Strategic thinker, understanding the connection between product and progress advertising and marketing.
  • Expertise working with varied inner groups and stakeholders
  • Collaborative, energetic, optimistic & self-driven.

Why work for Crimson?

  • Quickly rising, hyper-global, EdTech startup (named GVT Top150 EdTech firms)
  • Be a part of a excessive performing, numerous, and impressive workforce
  • Utilising revolutionary tech to reimagine the schooling panorama
  • Limitless progress and growth alternatives

For those who’re enthusiastic about schooling and folks and on the lookout for a fast-paced, collaborative atmosphere, and need to work with cutting-edge expertise then we’d love to listen to from you!

Please regulate your spam / junk e-mail folder for correspondence from Crew Tailor.

Tagged as: 3-5 Years, 5+ Years

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