Insights Strategy Consultant

This role is being established to increase the capacity of the Audience and Market Insights (AMI) unit, specifically to enhance the actionability of research and insights.  The focus will be on supporting research related to high-value and hard-to-reach audiences. Four key areas have been identified:

Onboarding: Review 5-10 strategy-related historic material. Conduct 12 to 17 one-hour onboarding meetings with core stakeholders, including the AMI team, High-Value Audience (HVA) income channels, and priority market teams.

High Value Audience Brand Tracker: Contribute to research planning (market selection, questionnaire amendments, vendor liaison), insights identification (lead analysis of various markets or sub-audience groups), and facilitating insights-to- action sessions. This will be done under supervision and in partnership with the High Value Insights Manager.

Research to Show:  Contribute to research planning (including market selection, questionnaire amendment, and liaising with the vendor), insights identification (leading analysis of various markets or sub-audience groups), and asset development (supervision of creation of public facing assets by design specialists or select vendors). This will be done under the supervision of, in partnership with, and support from the High-Value Insights.

Scope of Work:

Under the supervision of the High-Value Insights Manager, the Market Research Consultant will be responsible for:

  • Working with the vendors identified for the research projects described above to ensure research is executed to the appropriate standard and quality.
  • Supporting the High-Value Insights Manager in working sessions with income channel teams or markets, both globally and regionally.
  • Supporting the High-Value Insights Manager in analysis and presentation creation related to the areas described above. High-quality analysis and an engaging insights narrative are expected to resonate with a diverse group of stakeholders who may not be familiar with this type of information.
  • Apply a deep and sophisticated understanding of how to support the application of insights in a multifaceted, global organization to generate meaningful action.
  • Supporting AMI in leveraging the information gathered from the areas described above.

To qualify as an advocate for every child you will have… 

Education:

  • A first level university degree (Bachelor’s degree or higher), in cultural studies, communications, psychology, marketing, political studies, development studies, or related.

Experience:

  • Minimum of 7 years of relevant professional work experience market research, insights, and strategy.
  • Strong experience in data analysis and turning data into insights is required.
  • A deep and sophisticated understanding of how to support the application of insights in a multifaceted, global organization to generate meaningful action is required.
  • Strong command of quantitative, qualitative, and secondary research methodologies is required.
  • Research method neutrality is required.
  • Experience in navigating multi-stakeholder environments and achieving alignment and consensus is required.
  • Experience working in an international environment is desirable.

Language:

  • Fluency in English is required. Knowledge of another UN language (Arabic, Chinese, French, Russian, and Spanish) is an asset.

Source: https://jobs.unicef.org/cw/en-us/job/580082

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