Manager, Performance Marketing

Job title:

Manager, Performance Marketing

Company

Rogers Communications

Job description

We are committed to connecting Canadians through unique partnerships, our world-class network and content Canadians love—and our innovative team is growing. We are looking for dedicated team members to join our Corporate team who have a genuine passion for making positive impacts on customers and the communities where we live and work. We have a variety of business units with exciting and meaningful work waiting for you, including Communications, HR, Legal and Corporate Affairs, Supply Chain, Finance, and Real Estate. If you are considering your next step, we have exciting opportunities waiting for you. Come build a rewarding career at Rogers and be a driving force behind our success story!Who we’re looking for:We are looking for a driven and passionate media professional to join the Rogers Performance Marketing Team as Manager, Performance Marketing.The successful candidate will play a leading role in on providing media expertise to maximize efficiency, optimize spending and drive business results for our strategic priorities and marketing initiatives for our residential line of business.You take a proactive approach to your work and take ownership over your projects. You are experienced in managing a high volume of requests while also being able to balance priorities.You thrive in a fast-paced, high-energy, results-driven environment, and can operate in a complex matrix organization with a sense of urgency.What you’ll do:Media Planning & Strategy: Demonstrated ability in developing and leading strategic media/marketing plans for large budget and multi-media campaigns.Channel Expertise: Deep understanding of all facets of offline and online media & ability to provide internal media guidance & POVs to marketing communication peers. Keen interest in media trends, consumer media consumption, and emerging digital trendsRelationship Building: Primary contact in the day-to-day management & development of all media plans. Demonstrated experience working collaboratively and forging strong working relationships with multiple stakeholders, including external agency & platform partners.Data Analysis & Measurement: Manage the interpretation of analytics, dashboards and KPIs to inform and optimize media campaigns. Maintain up-to-date knowledge on media measurement tools, competitive reporting, emerging digital technologies & media analytics, and modeling.What you bring:6-8 years of paid media & digital advertising experience, including online and offline experience.Strong understanding and ability to analyze media and marketing data.A passion for crafting and identifying actionable insights from data-heavy reports and using these insights to drive decisions.A proven track record of building positive and productive working relationships with internal cross-functional teams and external agency/vendor partners.A comfort with ambiguity.Strong problem-solving skills.Strong influencer (up, down & sideways), skillful collaborator and leader among peers with a “self-starter” attitude.Strong knowledge in analytics tools and digital media ad-platform (DCM, Google Ads, Business Manager, Twitter, etc.) and analytics platforms (Adobe Analytics (Omniture), Google Analytics).Strong knowledge of Office 365.Degree in Business Administration, Marketing, or a related field.Telecommunications experience is an asset.What’s in it for you?We believe in investing in our people and helping them reach their potential as valuable members of our team. As part of our team, you’ll have access to a wide range of incredible resources, growth opportunities, discounts, and perks, including:Competitive salary & annual bonusCompetitive & flexible health and dental benefits, pension plan, RRSP, TFSA, and Stock matching programs.Discounts: Enjoy up to 50% off Rogers Services and Blue Jays Tickets, 25% off TSC items, and a 20% discount on all wireless accessories sold in Rogers stores.Paid time off for volunteeringCompany matching contributions to charities you supportGrowth & Development Opportunities:Self-driven career development programs (E.g. MyPath program) o Rogers First: priority in applying to internal roles of interestWellness Programs:Homewood employee & family assistance program o Cognitive Behavioural Therapy (CBT) & Virtual therapy sessions o Low or no-cost fitness membership with access to virtual classesOur commitment to the environment and diversity:Work for an organization committed to environmental protection o Strong commitment to diversity and inclusion with employee resource groups supporting equity-deserving groups including groups representing People of Colour, 2SLGBTQIA+, Indigenous Peoples, Persons with Disabilities and Women. We all bring something different, and we know what makes us different makes us great.This is a hybrid work position and will require you to be in office three days per week. You can choose which days in office work best for you!If you are selected to move forward in the recruitment process, here is what you can expect:A 15-minute phone screen with your recruiter, an interview with Hiring Manager and a final round virtual interview with Director/VP of the team. Best of luck!​
Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East (012), Toronto, ON
Travel Requirements: None
Posting Category/Function: Marketing & Marketing Research / Analysis
Requisition ID: 313192At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the .Successful candidates will be required to complete a background check as part of the hiring process.Posting Notes: No Selection

Expected salary

Location

Toronto, ON

Job date

Fri, 02 Aug 2024 22:09:13 GMT

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