Marketing Manager – Healthcare Recruitment & Retention

Job title:

Advertising Supervisor – Healthcare Recruitment & Retention

Firm

IWK Well being Centre

Job description

Req ID: 173341
Firm: Nova Scotia Well being
Location: Provincial Zone, All Places
Division: PS Recruitment
Sort of Employment: Everlasting Hourly FT (100% FTE) x 1 place(s)
Standing: Administration/Non Union Place
Posting Closing Date: Open Till Crammed

Nova Scotia Well being is the most important supplier of well being companies in Nova Scotia, with some specialised companies additionally supplied to purchasers all through Atlantic Canada. We’re on a mission to realize excellence in well being, therapeutic and studying via working collectively, which is mirrored within the hospitals, well being centres and community-based packages we function throughout the province. Our passionate staff of execs supplies a wide range of high-quality inpatient and outpatient companies together with educational, tertiary, and quaternary care, in addition to persevering with care, main well being care, public well being, and psychological well being and addictions. Be a part of a various staff of innovators, collaborators and artistic thinkers right this moment.

Nova Scotia Well being employs professionals in all corners of our stunning province. We imagine there’s a spot right here for everybody to name dwelling, from vibrant cities with exuberant nightlife to quaint cities with picturesque trails. The work-life steadiness that comes with an Nova Scotia Well being position means you will have the time to discover, uncover, and take part in that coveted Atlantic way of life. Go to us right this moment and take a look at to see why extra individuals from throughout the globe are transferring right here.

In regards to the Alternative

Reporting to the Management inside Recruitment Providers, Expertise and Group Improvement, and Doctor Recruitment. We’re in search of a gifted and skilled Advertising Supervisor to hitch our healthcare recruitment staff. Because the Advertising Supervisor, you’ll play a pivotal position in growing and executing strategic advertising and marketing initiatives to draw healthcare professionals and interact with our shopper base. This can be a distinctive alternative to make a big influence within the healthcare recruitment business and contribute to the expansion and success of our group.

Obligations:

Develop, Implement and Consider Advertising Methods:

• Create and execute complete advertising and marketing methods to advertise our healthcare recruitment companies and to assist to retain our healthcare professionals.
• Determine goal audiences and tailor advertising and marketing campaigns to draw healthcare professionals throughout varied disciplines.
• Develop evaluations for steady enchancment.

Content material Creation and Administration:

• Generate compelling and related content material for digital and conventional channels, together with social media, electronic mail campaigns, blogs, and web site content material utilizing multimedia choices.
• Handle and replace content material on the corporate web site and intranet to make sure correct and up-to-date data.

Model Improvement:

• Strengthen and keep a robust model presence amongst healthcare professionals throughout all amenities
• Strengthen and keep a robust model presence within the healthcare recruitment business.
• Guarantee consistency in branding throughout all advertising and marketing supplies and communication channels.

Digital Advertising:

• Oversee digital advertising and marketing initiatives, together with website positioning, SEM, and social media promoting.
• Make the most of Google analytics at a sophisticated degree to ship efficiency pushed outcomes and talk findings to stakeholders.

Occasion Planning, Assist and Participation:

• Promote business occasions, conferences, and job gala’s to reinforce model visibility and appeal to prime expertise.
• Tradeshow improvement and collateral improvement to align with the recruitment and retention methods.

Consumer Engagement:

• Collaborate with the inner groups to create advertising and marketing methods that helps shopper acquisition and retention efforts.
• Develop and nurture relationships with key purchasers to know their wants and enhance service choices

About You

We might love to listen to from you when you have the next:

A bachelor’s diploma in a related subject of research: Advertising, Promoting, Enterprise, Design, Communications, or a associated subject.

Certification in digital advertising and marketing, inbound advertising and marketing, social media promoting, graphic design, Google Analytics, or different related areas an entry.

Familiarity with Net OS like Drupal and HTML5.

CRM contact administration expertise, together with growing and dealing in CRM.

Consolation with Adobe Inventive Suite to edit and create advertisements and design collateral for promotional supplies, information of branding and model technique.

Confirmed expertise in advertising and marketing throughout the healthcare or recruitment business.

Sturdy understanding of digital advertising and marketing methods and instruments.

Potential to work independently and collaboratively in a fast-paced setting.

Please guarantee your resume is updated and consists of all related training, expertise, coaching, and certifications.

Hours

• Everlasting Full-time place; 75 hours biweekly

Compensation and Incentives

TBD

Profitable candidates could also be eligible for our advantages bundle which incorporates well being, dental, journey, long-term incapacity, and life insurance coverage protection in addition to an outlined profit pension plan.

As soon as You have Utilized

Thanks on your curiosity on this place. Solely these candidates chosen for an interview will likely be contacted.

Most popular candidates should be capable to reveal proof of main sequence of COVID -19 vaccine at time of rent.

Nova Scotia Well being is dedicated to being a workforce that is freed from discrimination, values range and is consultant, in any respect job ranges, of the individuals we serve. We encourage all certified candidates who self-identify as Indigenous, Black/African Nova Scotian, Individuals of Color, International Nationals/Newcomers, Individuals with Disabilities, 2SLGBTQIA+ to use and self-identify.

Comply with Us!

Anticipated wage

Location

Nova Scotia

Job date

Sat, 20 Jan 2024 23:00:50 GMT

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