Marketing Operations Manager

Marketing Operations Manager

Reynaers Aluminium

Duffel, Belgium

What are we looking for? You are hands-on and ready to lead your versatile team, handling tasks across marketing technology, marketing automation, CRM, and brand & content. With a strong customer-focused mindset, you’ll manage the process with different marketing teams in all relevant countries and provided status reports to a broader audience. You will collaborate closely with other managers, and escalate recurring issues to find appropriate & sustainable solutions.

Tasks & responsibilities:

• Provide shared service support via a service desk and deliver training (on tools, technology & processes) to local markets worldwide;
• Assess and prioritize tickets quickly and accurately, distinguishing between major and minor issues, and triage into L1, L2, and L3 categories;
• Coordinate and implement requests going from website content, including the creation of landing pages, pop-up banners, navigation, and floating bars, light email campaigns to enhance user engagement, oversee permission and access management, and other similar tasks (L1 support);
• Coordinate with respective technology and content teams to resolve more in-depth (technical) issues and requests (such as new features);
• Support the setup and maintenance of our Knowledge Base and FAQ to empower markets with self-service resources;
• Increase efficiency by launching structural improvements like templates and low-code solutions;
• Maintain a hands-on approach and deep understanding of the systems;
• Lead and manage a team of coordinators, providing guidance and support;
• Ensure structured work planning and clear reporting;
• Build strong relationships with various stakeholders in marketing to understand their needs and further optimize the use of marketing technology through service support and training.

Profile:

• A motivated professional with a strong affinity for digital marketing and technology;
• A service-oriented mindset at your core;
• A graduate with a bachelor’s, preferably with significant working experience in digital marketing or IT management;
• Hands-on experience with website (Drupal), PIM (InRiver), project management (JIRA/Confluence) and Google Analytics;
• Experience with assets (Bynder/SharePoint/Showpad) and Salesforce Sales Cloud & Salesforce Marketing Cloud are an absolute bonus;
• Strong organizational & analytical skills;
• A proactive work ethic, growth mindset, and a desire to work for a results-oriented company and ability to work across multiple teams;
• First people management experience is desirable;
• Strong written and verbal communication skills in English.

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