Marketing Operations Specialist

Job title:

Marketing Operations Specialist

Company

Corel Corporation

Job description

Marketing Operations SpecialistPush the boundaries of tech. In your sweatpants.We’re looking for an experienced Marketing Operations Specialist to help us change the way the world works. Here, you’ll build and manage marketing campaigns across platforms from production, through testing and deployment, to reporting.The top creative and technical minds could work anywhere. So why are so many of them choosing Alludo? Here are three reasons: * This is the moment. It’s an exciting time at Alludo, with strong leadership, a refreshed brand (you probably know us as Corel!), and a whole new approach to changing the way the world works. We’re at the forefront of a movement, and we want you to ride this wave with us.

• We want you to be you. Too often, companies tell you about their culture and then expect you to fit it. Our culture is built from the people who work here. We want you to feel safe to be who you are, take risks, and show us what you’ve got.
• It’s your world. We know you have a life. We want to be part of it, but not all of it. At Alludo, we’re serious about empowering people to work when, how, and where they want. Couch? Sweatpants? Cool with us. We believe that happy employees mean happy customers. That’s why we hire amazing people and get out of their way.

Sound good so far? Awesome. Let’s talk more about the Marketing Operations Specialist role and see if we’re destined to be together.As a Marketing Operations Specialist you will:

• Build and manage marketing campaigns across platforms from production, through testing and deployment, to reporting. This will include building assets such as; emails, landing pages, webinars, forms, segmentation, and dynamic content.
• Own end-to-end data flow per campaign ensuring data accuracy and consistency in marketing operations systems including legal requirements.
• Monitor and analyze campaign and program performance of lead generation initiatives, automated nurtures, conversion processes, and email batch campaigns to align with goals, success, and efficiency.
• Provide visibility and insights on campaign results with key stakeholders and recommend the best course of action to reach campaign goals.
• Help develop and maintain documentation, internal campaign playbook, and road maps for all processes that support campaign operations.
• Work across departments to translate marketing requirements into functional campaigns.
• Be accountable within the Asana team workflows for MOPs related go-live website requirements (forms, webinar builds, testing, etc.).
• Use Asana as a work management tool to execute and track campaign requests.

What YOU bring to the table:

• 3+ years’ experience as a Marketo power user.
• Working knowledge of CRM as an integrated platform, Salesforce.com preferred.
• Experience with work management software is a plus, Asana preferred.
• Experience with email data hygiene and legal compliance.
• Experience with marketing campaign analytics in Marketo / Salesforce.com.
• Confident in working with MS Excel, HTML, CSS.
• Data-driven, highly analytical, organized, detail-oriented, self-starter.
• Strong bias for automation and machine-learning solutions for efficiency and performance.
• Experience executing B2B campaigns, managed in accordance with industry best practices.
• Organizational skills with ability to focus on details while handling a high workload.
• Familiarity with data management concepts, lead scoring, lead nurturing and demand generation reporting.

US:

• We have millions of users and decades of innovation under our belts.
• We offer a fully remote workspace. There is no pressure to work in an office whatsoever.
• We have flexible work arrangements and locations to suit your style.
• Hours are flexible, too! You’ve worked hard to build your life, and we don’t want you to give it up for work.
• Our team is growing fast, and there’s a ton of energy and a lot of really smart, motivated, fun people ready to welcome you in.

What are you waiting for? Apply now! We can’t wait to meet you.(FYI, we’re lucky to have a lot of interest and we so appreciate your application, though please note that we’ll only contact you if you’ve been selected for an interview.)About AlludoAlludo is a beloved and trusted industry titan fueled by make-everything-easier flexibility. With a 30+ year legacy of innovation, we understand where you’ve been, and we’re uniquely equipped to get you where you want to be. Our comprehensive collection of creative, collaborative, and productivity solutions propel your teams on their journey. From meeting your deadlines to realizing your dreams, Alludo empowers all you do.Our products enable millions of connected knowledge workers around the world to do great work faster. Our success is driven by an unwavering commitment to deliver a broad portfolio of innovative applications – including CorelDRAW®, MindManager®, Parallels®, and WinZip® – to inspire users and help them achieve their goals.It is our policy and practice to offer equal employment opportunities to all qualified applicants and employees without regard to race, color, age, religion, national origin, sex, political affiliation, sexual orientation, marital status, disability, veteran status, genetics, or any other protected characteristic.Alludo is committed to an inclusive, barrier-free recruitment and selection process and work environment. If you are contacted for a job opportunity, please advise us of any accommodation that are required. Appropriate accommodation will be provided upon request as required by Federal and Provincial regulations and Company Policy. Any information received relating to accommodation will be treated as confidential.#LI-Remote

Expected salary

Location

Toronto, ON

Job date

Sun, 23 Jun 2024 00:59:04 GMT

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