MarTech – Loyalty Marketing Specialist

Job title:

MarTech – Loyalty Advertising Specialist

Firm

London Medication

Job description

Not only a job…
a group
a partnership
a crew

You’ll expertise all of them at London Medication. As considered one of Canada’s most profitable retail chains, we all know what it takes to construct a satisfying profession. We’re looking for modern, buyer targeted folks to affix our crew! Our Advertising Division positioned at our head workplace in Richmond, BC presently has a possibility for:

MarTech and Loyalty Specialist

This place has been created to drive loyalty and reply to buyer wants in a well timed method at London Medication. Consolidating buyer communication, organising loyalty presents, analyzing methods, this position is important in understanding extra in regards to the success and impression of our loyalty communications, implementing and delivering a take a look at and study strategy and understanding and speaking, in home loyalty supply execution and the information and analytics to report on their impacts.

As with all positions, this individual embodies the core essence of the London Medication Model Framework by all the time going above and past the anticipated.

Roles and Tasks:

• Delivers loyalty program presents and communications – presently by way of e-mail, in app and app notifications.
• Liable for varied features of e-mail advertising and marketing, reminiscent of: briefing, technique improvement, execution, optimization and submit marketing campaign reporting.
• Month-to-month arrange and understanding of concentrating on for our customized presents via the loyalty program and reporting.
• Coordinates with our Loyalty companions to make sure clear and well timed submission of presents and making certain they’re conscious of all emails and communications.
• Works with the Advertising division and enterprise leads to make sure clean, well timed and correct submission of loyalty promotional.
• Handle end-to-end e-mail advertising and marketing campaigns from the briefing stage, via planning, concentrating on (together with segmenting), set-up, testing (together with A/B), proofing, execution, optimization and submit marketing campaign reporting.
• Execution of the e-mail technique to additional advance e-mail automation, triggers, and strategic messaging all through a number of contact factors within the buyer journey.
• Determine business greatest practices of migration of personally identifiable info (PII) and importing of information via 1st social gathering databases.
• Analyze e-mail efficiency and weekly reporting.

The profitable candidate ought to possess the next:

• Good communication abilities, each written and verbal.
• Reveal good interpersonal abilities when coping with clients, employees & administration.
• Robust administrative abilities.
• Skilled picture, reflecting positively on the corporate.
• Extremely organized and capable of multitask successfully and work underneath altering priorities.
• Good communication abilities inside a crew setting.
• Initiative to isolate and resolve issues.
• Capability to narrate to all ranges of personnel.
• Capability to prioritize and suppose strategically.

EDUCATION & KNOWLEDGE:

• Minimal 5 years of e-mail advertising and marketing and marketing campaign administration, or comparable retail expertise.
• Expertise working with a retailer or shopper with a big e-mail database of 700,000 + opt-in members.
• Familiarity with business customary greatest practices, together with CASL and GDPR
• Familiarity with requirements and greatest practices for optimum e-mail deliverability to key mail suppliers (Gmail, Yahoo, Outlook) Information of TML/CSS is an asset.
• Expertise with e-mail design in addition to an understanding of e-mail coding and greatest practices, together with responsive design.
• Information of CRM & buyer engagement, with expertise in e-mail greatest practices, in addition to strategies for testing and optimization, an asset.
• Intermediate proficiency in Excel.
• Information and understanding of e-mail advertising and marketing journey and triggered emails. Expertise with Microsoft D365 Advertising (Buyer Insights) is most well-liked.

London Medication presents development alternatives via our promote-from-within insurance policies, salaries commensurate with expertise, in addition to a complete advantages program together with:

• Complete medical, dental, prescription drug and imaginative and prescient protection for you and your loved ones (Making certain you and your loved ones are taken care of)
• Worker Low cost Program (Sharing our success)
• Worker Recognition Program (Tangible rewards for excellent work!)
• Firm matched RRSPs (Serving to you intend on your future)
• Ongoing In-Home Coaching & Training Programs (Lifelong studying)
• Worker Household Help Program (Free confidential counseling)
• Group Involvement (Giving again to our communities)

In case you are a well-organized, self-motivated, particular person who has a optimistic perspective and a dedication to reaching Firm goals, then we’ve the chance so that you can excel!

Apply Now!

London Medication is an equal alternative employer devoted to constructing an inclusive and numerous workforce. We’re dedicated to constructing an organization that represents a wide range of backgrounds, views, and abilities. The extra inclusive we’re, the higher our work will likely be.

We are going to present lodging throughout the recruitment course of upon request.

The above statements are meant to explain the overall nature and degree of labor relevant to this place and should not meant to be an exhaustive checklist of all duties, duties and abilities required. Be suggested, London Medication DOES NOT use third social gathering recruitment companies.

London Medication could accumulate, use, and/or disclose your private info (together with the knowledge on this utility) the place it’s affordable for establishing, managing or terminating an employment relationship. This contains the use or disclosure of your private info to individuals inside or exterior to our group, for the aim of checking references or gathering different info to assist an evaluation of your candidacy.

To guard your self, don’t reply to unsolicited job presents from people or e-mail addresses, and by no means disclose any delicate particulars about your id (together with private or monetary) to anybody you have no idea or belief or on any unverified web site, or web site you don’t belief.

Anticipated wage

$57000 – 75000 per yr

Location

Richmond, BC

Job date

Mon, 11 Mar 2024 08:35:55 GMT

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