UNDP Kenya needs to interact the companies of a Media and Communications agency for 30 days to assist media, communication and visibility through the Summit in Nairobi earlier than, throughout, and after Eighth-Twelfth December 2023. Underneath the overall steering and supervision of the UNDP Kenya communications group, the service supplier might be accountable for the next duties:
Develop and flow into pre-event press launch to announce the upcoming Summit and registration.
Promote the Summit registration portal and course of lining to key messages of the Summit – use save the date playing cards and depend down playing cards on social media.
Develop and flow into media advisory to whip up media curiosity and protection of the Summit together with opening and shutting of the summit, anticipated aspect occasions and Summit thematic periods.
Work with companions to determine influencers and develop an Influencer Advertising and marketing technique for the summit, together with producing quick scripted and unscripted movies from key influencers to advertise the summit and registration.
Leverage registration and curiosity of registered entrepreneurs, innovators, sports activities personalities, and creatives from throughout Africa and in Kenya to create welcome content material focused to delegates to the summit, encouraging their participation within the varied thematic periods.
Curation of a Trello Board that enables ease of entry to social media content material and property.
Put a highlight and undertaking UNDP’s assist to youth-led initiatives and cross-border initiatives which might be youth-led. – Beginning two weeks earlier than the Summit each Monday and Friday and all through the summit.
Develop a media invite record of chosen media for protection. Embody social media bloggers and content material creators – organise a media sensitisation breakfast roundtable forward of the summit with key representatives of the organizing companions (GoK, UNDP, YCS secretariat, International, Regional, Nationwide and Native media).
Help the design of social media infographics and posters.
Help the design and printing of the briefing bundle, logistics observe and nation grasp transient.
Media monitoring to gauge curiosity and protection.
Throughout the summit
Stay social media messaging together with quote playing cards, images, movies and occasion livestreaming promotion.
Seize voices of delegates briefly movies – vox pops for for use for steady engagement overlaying the assorted periods of the summit.
Produce day by day highlights reels/photograph highlights to maintain curiosity and name to motion for participation in varied periods each on-line and on the bottom.
Enlist digital content material creators and bloggers to maintain the hype across the summit – think about paid-for content material on key platforms.
Handle media protection and unique interviews.
Administration of manufacturing of press releases and distribution (opening and shutting)
Images and Videography: Supporting general pictures of UNDP participation on the Summit.
Importing edited high-resolution images on a central google drive folder for social media posting. This might be wanted instantly after every occasion session. Proving captions for images taken at every occasion.
Videography: Supporting general videography of UNDP participation on the Summit. Present quick movies day by day with highlights of the day for social media posting. Generate video reel of the important thing occasion highlights.
Draft and subject a press launch on the closing of the Summit, capturing key highlights, resolutions, and outcomes.
Social media messaging on key outcomes of the Summit, together with quick suggestions/key takeaways movies (Vox pops) of delegates.
Consolidate media monitoring studies of the summit protection, each offline and digital, together with social media and current a remaining media evaluation report.
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